FEBRUARY 17, 2025
Beaver Street Fisheries Races into Seafood Expo with High-Octane Fun and Partnership with NASCAR Driver
Jacksonville, Fla. (February 17, 2025)—Beaver Street Fisheries™ recently announced its flagship retail brand, Sea Best®, will partner with Kaulig Racing™, a multi-car NASCAR Cup Series and NASCAR Xfinity Series team, for a second season. Teaming up with driver Ty Dillon and the No. 10 Chevrolet, Sea Best kicked off the 2025 season at Bowman Gray Stadium on February 2 and will hit the track for 19 additional races this season —including a pit stop at Seafood Expo North America (SENA) in Boston, March 16-18, 2025.
Beaver Street Fisheries, a leading supplier of quality seafood and meats to wholesale, retail and foodservice operators, is bringing NASCAR excitement to its SENA booth (#1721). In addition to a virtual reality racetrack experience, visitors can enter a sweepstakes for a chance to win a trip to a NASCAR race and meet Ty Dillon.
“We’re excited to partner with Kaulig Racing and Ty Dillon for a second season and bring the thrill of the racetrack to this year’s Seafood Expo,” said Mark Frisch, Executive Vice President of Beaver Street Fisheries. “As a family-owned brand dedicated to quality and excellence, we value the opportunity to connect with NASCAR’s passionate fanbase and engage with consumers who appreciate the best, whether it’s on the track, at the dinner table or the floor of the largest seafood industry trade event.”
Frisch adds that SENA attendees will have the opportunity to explore the full line-up of Sea Best products available in grocery stores, including a wide range of frozen fish fillets such as ahi tuna, mahi-mahi, cod and catfish—along with shrimp, scallops and lobster. Beaver Street Fisheries will also showcase its expansive selection of frozen and fresh seafood available to foodservice operations looking to elevate their menus.
